Gucci's goal is to reach customers between the ages of 16 and 60, which means advertising in Vogue, Architectural Digest, Conde Nast Traveler, The New York Times Magazine, Vanity Fair and GQ. Gucci also advertise in all the major life-style and travel magazines
Alex Paige is Gucci's public relation coordinator. Alex spends his days communicating Gucci’s brand. In addition, his responsibility is to make sure all PR bases are covered, and he splits his time responding to Gucci’s international offices, distributing industry news around the office, coordinating sample send-outs to stylists and publications, and managing the general expense budgets for his team.
Gucci sales promotion varies, you can download coupons online and receive a discount, get 20, 30 or 40% off products on holidays, and buy items when they're out of season. Lastly, you can go to the Gucci's outlet and purchase items at retail price.
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