Gucci's marketing strategy is quite diverse and caters to every ethnicity. Whether, its rapper "Gucci Mane" (Gucci being his rap name) saying Gucci in his music, or Actor Chris Evans taking a provocative centerfold picture gearing towards the young generation, Gucci spans a broad spectrum. Highlighted below, actress and singer, Jennifer Lopez appeals to the Hispanic American culture, and adding her twins, to make gucci family friendly. And James Franco cruises down the street looking sophisticated. Gucci seems to cover all its bases when it comes to marketing in the fashion world.
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Jennifer Lopez |
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James Franco |
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Chris Evans |
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Gucci Mane |
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